(Last updated: 26 March 2026)
1. Who we are
• Registered business name: Happy Mom Happy Baby
• Registration number: 2025/157720/07
• Physical address: 19 Hampstead Heath, Pinelands, Cape Town, South Africa
• Email: info@babysta.co.za
2. What personal information we collect
Depending on how you interact with us, we may collect:
• your name and surname;
• billing and delivery addresses;
• email address and telephone number;
• order and transaction information;
• delivery and courier-related information;
• communications you send to us;
• browser, device, and website usage data; and
• any other information you choose to provide.
We do not store your card details on the BabySTA website. Card details are entered on Payfast’s secure payment page and processed by Payfast.
3. How we collect personal information
We collect personal information when you place an order, contact us by email, phone, or website form, browse or use our website, subscribe to marketing communications where applicable, and through service providers involved in payment processing, delivery, fraud prevention, or website operations.
4. Why we process personal information
We may process personal information in order to:
• process and fulfil orders;
• arrange shipping and delivery;
• communicate with you about your order or enquiry;
• provide customer support;
• process payments and reduce fraud risk;
• maintain business records;
• improve our website, services, and customer experience;
• comply with legal, tax, accounting, and regulatory obligations; and
• send marketing communications where permitted by law or where you have consented.
5. Sharing of personal information
We may share personal information with trusted third parties where reasonably necessary, including Payfast by Network for payment processing, The Courier Guy and other courier providers for shipping and delivery, and hosting, website, analytics, email, and security providers.
We do not sell your personal information to third parties.
6. Payment information
Payments made through the website are processed by Payfast by Network. When you choose a Payfast-supported payment method, your payment information is processed in Payfast’s secure environment and is subject to Payfast’s own privacy and legal framework.
7. Courier and delivery information
In order to deliver your order, we may provide your delivery-related information to courier providers, including your name, telephone number, delivery address, order reference, and shipment information. We share only the information reasonably required to complete the delivery and related customer support.
8. Cookies and website usage
Our website may use cookies and similar technologies to keep the website functioning properly, remember preferences, improve user experience, understand website usage, and support security and performance.
You can usually manage cookies through your browser settings, although disabling cookies may affect some website functions.
9. Data security
We take reasonable technical and organisational steps to protect personal information against loss, misuse, unauthorised access, disclosure, alteration, or destruction.
However, no method of electronic transmission or storage is completely secure, and we cannot guarantee absolute security.
10. Retention of personal information
We retain personal information only for as long as reasonably necessary to fulfil the purpose for which it was collected, comply with legal, tax, and record-keeping obligations, resolve disputes, and enforce our rights and agreements.
11. Your rights
Subject to applicable law, you may request access to personal information we hold about you, correction of inaccurate or incomplete personal information, deletion of personal information where lawful and appropriate, objection to certain processing, and withdrawal of consent where processing is based on consent.
You may also lodge a complaint with the Information Regulator (South Africa).
12. Children
This website is intended for adults purchasing baby products. We do not knowingly collect personal information directly from children.
13. Changes to this Privacy Policy
We may update this Privacy Policy from time to time by publishing an updated version on the website. The latest version published on the website will apply from the date of publication.
14. Contact us
If you have any questions about this Privacy Policy or would like to exercise your privacy rights, please contact us at info@babysta.co.za